What Is A Business Loan Affiliate?
Business loan affiliate programs are partnership models where individuals or companies (affiliates) refer businesses to a lender or financing company in exchange for a commission when the referred business secures funding. These programs are popular in the alternative lending space and are designed to expand a lender’s reach through external networks.
How Business Loan Affiliate Programs Work:

Affiliate Joins the Program
First, You apply to be an affiliate through a lender or marketplace’s partner portal or website. (note, this may require additional steps to apply to be an affiliate partner)
Once approved, you get access to tracking links (landing pages), marketing materials, and a referral portal or dashboard.

You Begin to Refer Business
Use client relationships, email, social media, websites, or 1-on-1 conversations to refer small or mid-sized businesses that need funding.
Some common affiliates are consultants, accountants, real estate pros, or marketing firms already working with business owners.

The Lending Partner Handles the Rest
Once you submit a lead or application, the lender contacts the business, qualifies them, and manages the entire underwriting and funding process.
Understanding the different products offered by the lending partners allows for higher lead conversion.

You Earn A Commission
If the referral results in a funded deal, you earn a percentage of the funded amount (commonly 1% to 10%+, depending on the program and loan type).
The top ranked business loan affiliate programs also offer residuals if a client renews or takes additional funding.
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